I personally really like this campground. It has really nice flat camping spots, alot right on the water. Nice facilities, showers etc. Nice boatramp too. Theres a little bait/convience store just down the road past the dam.
yeah, go to the bait shops, close to kerr dam.
the fishings not bad there near the dam, on the kerr lake side. they had the bank tournament last week, and there were a few nice fish caught, i won it with a 10 lb 13 ounce blue cat, its not a trophy fishing spot, but its fun
good luck
p.s. the camping area, and stuff looks like a nice place overall,